About Us

Who We Are

We are independent and present our own views by using our extensive data, expert analysis, and most advanced analysis techniques.

Our aim is simple - to provide actionable data and simplified analysis.

Our Story

Why We Exist?

Our world has been changing substantially while industries are getting more sensitive and converging. These changes present unparallel growth opportunities but at the same time posing serious threats. Successful companies make smart decisions by preparing themselves ahead for any challenges and seize opportunities before even other realise.

The internet has changed the whole business spectrum. A decade ago market research and consulting companies were receiving Form 10-K through posts which could take months. Now anyone can download them, even the quarterly reports, on the same day they released.

Back in the 90s and even until GFC, market research was different and limited. Ironically, at that time businesses could pay a fortune for such data which is now available for free on public domains. Some sectors which were almost impossible to quantify are now like an open book to us. Thanks to information indexers and aggregators, especially Google.

With so much information are available on the internet, the number of market research companies also increased substantially. They are now fed by the constant stream of humongous data generated every day. However, not all data are reliable and match the same high quality.

Currently, there are so many market research and consulting firms trying to provide market insights and data. Some of them are providing analyses which are simply gibberish while a few others are far from reality. On the other hand, tier-one research and consulting companies lack an understanding of their customer problems. High price tags are somehow justified through long and tedious reports, which cost readers their precious time. 

In such a fast-changing world, the importance of actionable data is crucial. KnowTraces provides unique and easily digestible forms of data. We do all the hard work behind the scenes by crunching tonnes of data and only show key actionable takeaways.

KnowTraces aims to save time and money for its clients. We talk simple and present plainly. Our platform is simple and easy to use.

Knowtraces is a part of Commodity Inside Ltd. 

Actionable Data

Our world is changing substantially everyday while industries are getting more sensitive and converging. These changes present unparallel opportunities for growth but at the same time posing serious threats. Smart companies make smart decisions by preparing themselves ahead for any challenges and cease opportunities before even other realise.

Trusted Source

Our platform is simple and easy to use. Our data is already trusted by reputable organisations and various governments.

Quality and Accuracy

Our goal is to provide the most accurate market data by using both conventional and modern research techniques. We collect and collate both structured and unstructured data from the internet and pass it through various statistical models for final analysis.

Customer-Centric

We aim to save time and money for our clients. We talk simple and present analysis plainly.

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